Check Core Web Vitals.
Pass the test.
A Core Web Vitals checker that scores LCP, CLS and more, with fixes for each.
14 day free trial · No credit card · Cancel anytime
“Cheaper than what I was using and far easier to get around. I had never seen keyword data laid out so visually before, the topic clusters especially, which made the whole thing easy to understand.”
Why teams choose UtilitySEO
- A month to start, 14 days free
- £39
- To your first ranked fix list
- 30s
- Free trial, no credit card
- 14d
- AI engines tracked
- 4
The three metrics, their thresholds, and what breaks them
Core Web Vitals are three specific measurements with published thresholds. Knowing the exact numbers matters, because "needs improvement" and "poor" are not the same conversation.
Largest Contentful Paint (LCP) measures when the biggest thing in the viewport finished rendering, which is a good proxy for "the page looks ready". Good is 2.5 seconds or under. Poor is over 4 seconds. It is usually broken by a slow server response, a hero image that is not preloaded, or render-blocking resources ahead of it in the queue.
Interaction to Next Paint (INP) measures responsiveness across the whole visit, taking close to the worst interaction rather than the first. Good is 200 milliseconds or under. Poor is over 500 milliseconds. It replaced First Input Delay in March 2024, and the change was significant: FID only measured the delay before processing started, which flattered pages that accepted a click instantly and then froze. INP measures through to the next paint, so long JavaScript tasks that block the main thread now show up honestly.
Cumulative Layout Shift (CLS) measures how much visible content jumps around without the user causing it. Good is 0.1 or under. Poor is over 0.25. It is almost always images or ad slots without reserved dimensions, fonts that reflow text when they swap in, or content injected above what someone is already reading.
The detail most checkers skip
All three are assessed at the 75th percentile of page loads, not the average. That choice is deliberate and it changes how you should read your own data. It means a quarter of your visits can be worse than your reported score and you still pass. It also means an average that looks healthy can hide a slow tail that fails, which is common when a minority of your audience is on older devices or weaker networks.
Field data also moves on a rolling 28-day window, so a fix you shipped this morning will not show up for weeks. Use lab tools to confirm the fix worked, and field data to confirm it mattered.
How UtilitySEO handles this
The audit surfaces the underlying causes rather than only the three headline numbers, because "LCP is 4.1s" is a symptom and the fix list needs to name the resource responsible. Results cover mobile and desktop separately, since the two frequently disagree and mobile is the one that usually needs work.
Free 30-second scan.
No signup. No credit card.
Real Google scores for performance, SEO and accessibility, plus a ranked list of exactly what to fix first, in under a minute.
Loved by teams that rank
UtilitySEO doesn't overwhelm you with useless data.
“Easy to use and makes tracking my info so much better.”
Simple pricing
Three plans. 14 days free of Minimum, no card needed.
Minimum
For one website, with the core SEO toolkit.
- 1 project and 1 seat
- 3 site scans a day, up to 500 pages each
- 500 tracked keywords
- 3 competitors tracked
- Site audits, fix guides, rank tracking, Search Console and GA4
- 14 days free, no card needed
- Free onboarding help
No card · No contract · Cancel anytime
Entrepreneur
For a few websites, with AI and growth blogs.
- 3 projects and 3 seats
- 5 site scans a day, up to 2,000 pages each
- 1,000 tracked keywords per project
- 5 competitors per project
- 100 AI uses a month: insights, content briefs, Writer, Ask and clustering
- 20 growth blogs a month, written for you
- Free onboarding help
No card · No contract · Cancel anytime
Enterprise
Everything, unlimited. The cheapest full-feature SEO suite, and the only one under £100.
- Unlimited projects and seats (fair use)
- 20 site scans a day, up to 10,000 pages each
- 10,000 tracked keywords per project
- Unlimited competitors (fair use)
- Unlimited AI features (fair use)
- 100 growth blogs a month across all projects
- White-label client reports
- Priority support and free onboarding help
No card · No contract · Cancel anytime
Cancel anytime · Secure payment via Stripe
Got a partner, affiliate or referral code? It can give you a longer trial or a higher plan.
Price changes: if we ever change your plan's price, we email you first, at least 2 months before a yearly renewal or 28 days before a monthly payment, and you can cancel before it applies.
Frequently asked questions
Stop guessing. Start fixing.
Know what is broken and what to fix first, in plain English. 14 days free of Minimum. A partner, affiliate or referral code can give a longer trial or a higher plan. No credit card.
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