The SE Ranking alternative
without the plan maths.
SE Ranking is a capable all-rounder, with tiers, limits and add-ons to work through. UtilitySEO is one flat plan at £48/mo and hands you a ranked fix list in 30 seconds.
30-day free trial · No credit card · Cancel anytime
“Cheaper than what I was using and far easier to get around. I had never seen keyword data laid out so visually before, the topic clusters especially, which made the whole thing easy to understand.”
UtilitySEO vs SE Ranking
An honest comparison, including the things SE Ranking still does better.
SE Ranking pricing and features as published at the time of writing. We keep this current, tell us if anything looks out of date.
Who should switch from SE Ranking, and who shouldn't
SE Ranking is a solid, mature platform, particularly for agencies that need client seats, white-label reporting and backlink monitoring in one place.
The friction is the shape of it: which tier, which limits, which add-on. For a founder or a small team who just wants to know what to fix, that is a lot of decisions before any value arrives.
Switch to UtilitySEO if…
- You want one flat plan, no add-on maths
- You want a ranked, plain-English fix list rather than a reporting suite
- AI visibility across ChatGPT, Claude, Perplexity and Grok matters
- £48/mo beats ~$65/mo for the job you actually do
Stay on SE Ranking if…
- You are an agency running many client accounts and need their client-management depth
- Backlink monitoring is central to your workflow
- Your reporting is already built around their white-label templates
For agencies at scale, SE Ranking is the more mature product. For small teams, we think we are the simpler and cheaper answer.
Free 30-second scan.
No signup. No credit card.
Run the same audit SE Ranking charges for, free. Real Google scores and a ranked fix list in under a minute.
Loved by teams that rank
Cheaper than what I was using and far easier to get around.
“I had never seen keyword data laid out so visually before, the topic clusters especially, which made the whole thing easy to understand.”
UtilitySEO doesn't overwhelm you with useless data.
“Easy to use and makes tracking my info so much better.”
I moved over from a much pricier suite and I have not missed a feature yet.
“The audit tells me what to do next instead of handing me a list and wishing me luck.”
The briefs and drafts save me a serious amount of time.
“I still edit everything, but I am starting from something real rather than a blank page.”
Every site I look after is in one place now.
“I can see what moved, what I changed and which pages are slipping, without keeping spreadsheets to hold it together.”
Simple pricing
Two plans, and 30 days free on us. No card needed to start.
Free Trial
Full Entrepreneur access for 30 days. No card required.
- ✓Everything in Entrepreneur, unlocked
- ✓3 projects and up to 250 keywords
- ✓50 site scans a day, up to 2,000 pages each
- ✓Brand tracking across ChatGPT, Claude, Perplexity & Grok
- ✓No credit card needed
- ✓Upgrade any time
No card · No contract · Cancel anytime
Entrepreneur
For solo founders and consultants running a handful of sites.
- ✓1 seat (solo)
- ✓3 projects
- ✓Track up to 250 keywords
- ✓5 competitors tracked
- ✓50 site scans per day (up to 2,000 pages each)
- ✓Brand tracking: ChatGPT, Claude, Perplexity, Grok
- ✓AI insights, content briefs and blog drafts are Enterprise
No card · No contract · Cancel anytime
Enterprise
Unlimited everything, unlimited seats, and white-label. Built for agencies.
- ✓Unlimited seats, members & projects
- ✓Unlimited keyword & competitor tracking
- ✓Unlimited site scans
- ✓AI brand tracking
- ✓Multi-model AI audits
- ✓AI content scoring
- ✓Blog generator & growth engine
No card · No contract · Cancel anytime
Cancel anytime · Secure payment via Stripe
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Frequently asked questions
Stop guessing. Start fixing.
Know what is broken and what to fix first, in plain English. Full access free for 30 days, or 90 days with a promo code. No credit card.
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