Rank in AI answers.
Not just blue links.

A generative engine optimisation tool that shows whether ChatGPT, Claude, Gemini and Perplexity name your business for the questions your customers ask, who they name instead and which pages they cite.

From £39 a month · AI visibility from Entrepreneur · 14 days free, no card

Matt S.
“Cheaper than what I was using and far easier to get around. I had never seen keyword data laid out so visually before, the topic clusters especially, which made the whole thing easy to understand.”
AI is reading your site…
Scanned 247 pages
4 critical issues
12 opportunities

Why small businesses choose UtilitySEO

A month to start, AI visibility from £79
£39
Checks of what ChatGPT, Claude, Gemini and Perplexity say
Weekly
Pages per scan on Enterprise
10,000
Free trial, no credit card
14d

How UtilitySEO helps with generative engine optimisation

Generative engine optimisation (GEO) is the work of being the brand an AI-written answer names. UtilitySEO measures that and shows what to fix.

From Entrepreneur, UtilitySEO checks what ChatGPT, Claude, Gemini and Perplexity say about your business every week, for the questions your customers ask: whether you are mentioned or cited, which competitors are named instead and which pages the answers cite.

Ready for AI answers

See whether AI crawlers such as GPTBot, ClaudeBot, PerplexityBot and Google-Extended can reach your site, whether your structured data is in place and whether your content can be quoted. Start with the free AEO scan.

It builds on SEO

Being found in AI answers builds on SEO rather than replacing it, so AI visibility sits next to keyword tracking and a site audit with fixes ranked by impact. For the full picture, see the GEO tool. Plans start from £39 a month, with AI features from Entrepreneur at £79.

Free AEO scan, no card

Start with a free scan
of your site.

See in seconds whether AI crawlers can read your site, whether your structured data is in place and how quotable your content is, with the top fixes free.

We'll store your email, the URL you scanned and the wording you agreed to, so we can send your report and the follow-ups. You can unsubscribe from any email. See our Privacy Policy.

No account needed · takes ~5 seconds · results shown below

Loved by teams that rank

Matt S.

Cheaper than what I was using and far easier to get around.

“I had never seen keyword data laid out so visually before, the topic clusters especially, which made the whole thing easy to understand.”

Reece M.

UtilitySEO doesn't overwhelm you with useless data.

“Easy to use and makes tracking my info so much better.”

Jamie P.

I moved over from a much pricier suite and I have not missed a feature yet.

“The audit tells me what to do next instead of handing me a list and wishing me luck.”

Fay S.

The briefs and drafts save me a serious amount of time.

“I still edit everything, but I am starting from something real rather than a blank page.”

Abby R.

Every site I look after is in one place now.

“I can see what moved, what I changed and which pages are slipping, without keeping spreadsheets to hold it together.”

Simple pricing

Three plans from £39 a month. AI visibility starts on Entrepreneur. 14 days free of Minimum, no card needed.

Minimum

For one website: keyword tracking and SEO fixes. No AI features.

£39/mo
  • 500 tracked keywords from your own Search Console
  • 3 site scans a day, up to 500 pages each, fixes ranked by impact
  • Fix guides, Site Health, rank tracking and GA4
  • 3 competitors tracked
  • 1 project and 1 seat
  • No AI visibility: that starts on Entrepreneur
  • 14 days free, no card needed
  • Free onboarding help
Start your 14 days now

No card · No contract · Cancel anytime

Most popular

Entrepreneur

For a few websites. AI visibility (AEO and GEO) starts here.

£79/mo
  • AI visibility: weekly checks of what ChatGPT, Claude, Gemini and Perplexity say about you
  • 100 AI uses a month: insights, content briefs, Writer, Ask and clustering
  • 1,000 tracked keywords per project
  • 5 site scans a day, up to 2,000 pages each, fixes ranked by impact
  • 5 competitors per project
  • 20 growth blogs a month, written for you
  • 3 projects and 3 seats
  • Free onboarding help
Start your 14 days now

No card · No contract · Cancel anytime

Best value

Enterprise

Everything unlimited, with white-label reports, for £99 a month.

£99/mo
  • AI visibility, plus unlimited AI features (fair use)
  • 10,000 tracked keywords per project
  • 20 site scans a day, up to 10,000 pages each
  • Unlimited competitors (fair use)
  • 100 growth blogs a month across all projects
  • Unlimited projects and seats (fair use)
  • White-label client reports
  • Priority support and free onboarding help
Start your 14 days now

No card · No contract · Cancel anytime

Cancel anytime · Secure payment via Stripe

Got a partner, affiliate or referral code? It can give you a longer trial or a higher plan.

Price changes: if we ever change your plan's price, we email you first, at least 2 months before a yearly renewal or 28 days before a monthly payment, and you can cancel before it applies.

Frequently asked questions

Generative engine optimisation (GEO) means getting your brand named and cited when AI tools such as ChatGPT, Gemini and Google AI Overviews write an answer. It builds on SEO, because AI answers lean on pages that rank well and on what other sites say about you.
More people ask AI tools for recommendations before they search, and the answer often names only a few businesses. If you are not one of them, you never get the chance to win the click. Checking where you stand is the first step.
UtilitySEO plans start from £39 a month. AI visibility, which covers AEO and GEO, starts on Entrepreneur at £79 a month, with weekly checks of ChatGPT, Claude, Gemini and Perplexity, 100 AI uses a month and keyword tracking and site audits included. Enterprise, at £99 a month, has unlimited AI features (fair use). There are no per-feature add-ons.
Yes. The free AEO scan checks whether AI crawlers can read your site, with no card. You can also start 14 days free of Minimum, no card needed. Minimum has keyword tracking and SEO fixes; AI visibility tracking starts on Entrepreneur. A partner, affiliate or referral code can give a longer trial or a higher plan.

Get found in Google and in AI answers.

Plans from £39 a month, with AI visibility from Entrepreneur. 14 days free of Minimum, no card needed. A partner, affiliate or referral code can give a longer trial or a higher plan.

Start my free trial