UtilitySEO

Get your pages indexed

Make sure Google can find, read and store your pages, and fix the common reasons pages never show up in search.

  • Beginner
  • 6 lessons
  • 43 minutes
  • Certificate on completion
  • Free
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What you will learn

  • Check whether any page is in Google's index using URL Inspection
  • Write a safe robots.txt file and avoid the mistakes that hide a whole site
  • Choose correctly between noindex, canonical tags and redirects
  • Keep a clean XML sitemap and fix "not indexed" statuses in Search Console
  • Understand Core Web Vitals and mobile-first indexing in plain terms

Lessons

The course in order. Every lesson ends with a short quiz.

  1. 1

    Crawling, indexing and ranking

    The three steps every page goes through before it can appear in Google, and how to check which step a page has reached.

    7 min
  2. 2

    robots.txt: what it can and cannot do

    How to write a safe robots.txt file, the mistakes that hide whole sites, and why it does not remove pages from Google.

    7 min
  3. 3

    noindex, canonical tags and redirects

    Three tools for controlling which URLs Google keeps, when to use each, and how to clean up duplicate versions of your pages.

    8 min
  4. 4

    XML sitemaps that help

    What an XML sitemap is, which pages belong in it, and how to submit and keep it honest.

    6 min
  5. 5

    Fix "not indexed" pages and soft 404s

    What the two most common "not indexed" statuses really mean and how to move pages out of them.

    8 min
  6. 6

    Speed, mobile and faster discovery

    Core Web Vitals in plain English, what mobile-first indexing means for you, and how IndexNow speeds up Bing.

    7 min
Start lesson 1 freeFree account. No card needed.

Who it is for

Anyone whose pages are missing from Google, or who wants to be sure they never will be. No technical background needed: robots.txt, canonical tags and sitemaps are all explained in plain terms.

The certificate

Pass every lesson to get a certificate you can add to LinkedIn.

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Questions

Yes. Every course is free. You need a free UtilitySEO account to track your progress and get certificates. No card needed.
No. Most courses teach SEO and Google's own tools. One course, Getting started with UtilitySEO, is about the platform.
Each lesson is a few minutes. Most courses take under an hour, and you can stop and pick up where you left off.
A certificate with your name, which you can print, save as a PDF or add to your LinkedIn profile.

Ready to start?

The course is free. Create an account and lesson 1 opens straight away.

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