Know where
you lose the click.
Side-by-side health scores against your top rivals, with keyword and backlink gap analysis you can act on.
Unlimited rivals tracked on Pro
Score, side by side.
Gaps you can close.
See your health score against your top rivals at a glance — who's ahead, by how much, and on which factor. Then drill into keyword and backlink gaps, ranked by how closable they are.
Try it free →Three kinds of closable gaps.
Every rival surfaces opportunities you can act on this month.
Head-to-head score
Side-by-side health scores. Know who's ahead, by how much, and on which factor.
Keyword gaps
Keywords where they rank and you don't. Sorted by volume × close-ability.
Backlink opportunities
Domains linking to them that'd likely link to you too. Contact info included.
Content gaps
Topics they've covered and ranked for that you've skipped. Planned-out, not guessed.
Factor comparison
Compare 100+ ranking factors one-by-one to see exactly where they beat you.
Historical trend
Watch the gap close week by week as your fixes land and rankings climb.
Loved by teams that rank
“So much cheaper than my previous software whilst also offering far more insight into my issues and industry keywords. Highly recommended.”
Matthew
Carbon Noire
“UtilitySEO doesn't overwhelm you with useless data. Easy to use and makes tracking my info so much better.”
Reece
J&N Steelcraft
“Finally an SEO tool that actually tells me what to fix next instead of dumping a 400-row CSV on me.”
Priya S.
Solo founder
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