About us
SEO shouldn't need a degree,
or five separate tools
Most SEO software is either priced for agencies or so complicated it sits unused. Small teams end up juggling three or four tools, one for audits, one for keywords, one for competitors, and paying for all of them.
We built UtilitySEO to fix that. It folds what you'd normally pay several platforms for, real-time site audits, keyword and rank tracking, per-page insights, competitor analysis and AI-visibility tracking across ChatGPT, Gemini, Claude and Perplexity, into one tool, at a fraction of the combined cost.
One scan turns 100+ ranking factors into a short, prioritised, plain-English list: what's wrong, what to fix first, and proof it's working. No agency, no jargon, no learning curve.
We're a small, close-knit team that ships improvements every week. When something's missing, you can actually reach us and watch it get built, that closeness to the people using the product is the whole point.
Who is behind it
James Cummings, founder
UtilitySEO is an SEO and AI visibility platform for small businesses and agencies. It was founded, and is run, by James Cummings.
The company behind it is UtilitySEO Ltd, registered in England and Wales (Company No. 17055142), with its registered office at 4 Frances Street, Cheadle, SK8 2AE, in Greater Manchester. We are registered with the ICO (ZC099913). We are based in the UK and serve customers in the UK and worldwide.
- Ranking factors
- 100+
- Full-site scan
- ~30s
- AI engines tracked
- 6
- Tool, not five
- 1
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