When AI answers a question in your category,
be the brand it names.
Search is moving from links to answers. UtilitySEO tracks the two signals that decide whether you show up, visible (the AI names you) and cited (the AI uses your page), across both what you control and what the world says about you.
Free scan · no signup to see your score · ~5 seconds
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Visible and cited
are not the same.
They get treated as one thing. They aren't. Being visible but not cited means other people's content controls how AI describes you. The gap between them is where the work is.
The AI names you
Your brand appears by name in the answer a buyer actually reads, the part they see. Driven by how well the world knows you as an entity.
The AI uses your page
Your URL is pulled in as a source, even if your name never reaches the answer. Driven by how readable and trustworthy your pages are.
Make every page citable
AI crawler access, schema, clear answerable content, freshness and authority signals. The technical groundwork that lets engines quote you.
Make your brand a known entity
Wikipedia, Wikidata, Knowledge Graph and sameAs anchoring. You only show up in AI answers where onsite and offsite overlap.
Where do you stand
in AI search today?
Get your cited-ready and visible-ready scores in seconds. We check AI crawler access, schema, content depth and clarity, then look up your brand in Wikipedia and Wikidata to score your offsite entity presence.
How an AI engine
decides to name you
An AI engine doesn't read your page, it parses it. Roughly, this is what happens between a question and your brand showing up in the answer.
Tokenise
Your page is broken into thousands of small chunks of meaning.
Map
Each chunk is placed on a map of meaning, next to similar ideas.
Resolve entities
The engine works out which real-world things each chunk is about, and whether your brand is one of them.
Cite
Pages that point cleanly to trusted, known entities get used in the answer.
Neither side moves the needle alone.
Schema and content help. So do Wikipedia, Knowledge Graph, press and partnerships. The brands getting named in AI answers have both sides lined up.
Search became answers
AI Overviews, ChatGPT search and Perplexity answer before the user clicks. If AI answers and doesn't name you, you're invisible.
Crawler access first
Block GPTBot or Google-Extended in robots.txt and you erase yourself from those engines. We check every major AI crawler.
Entities, not keywords
AI resolves your brand to a real-world entity. Wikipedia and Wikidata are how it anchors who you are.
sameAs is the bridge
Linking your Organization schema to Wikipedia, Wikidata, LinkedIn and Crunchbase tells engines "this brand is that known entity".
Clarity gets quoted
Direct, declarative content is easier for AI to lift accurately. We score content depth, clarity and freshness.
Track every engine
Sign up to monitor visibility, citation, position and sentiment across ChatGPT, Claude, Perplexity and Grok over time.
Loved by teams that rank
So much cheaper than my previous software whilst also offering far more insight into my issues and industry keywords. Highly recommended.
UtilitySEO doesn't overwhelm you with useless data. Easy to use and makes tracking my info so much better.
Finally an SEO tool that actually tells me what to fix next instead of dumping a 400-row CSV on me.
AI visibility, common questions
Be the brand AI names.
Free AI-visibility scan, no signup needed. See your cited-ready and visible-ready scores in seconds.
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