The Screaming Frog alternative
that runs in the cloud.
Screaming Frog is the technical SEO standard, and a desktop crawler you have to run, configure and interpret. UtilitySEO audits in the cloud on a schedule and hands back a ranked, plain-English fix list.
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“Finally an SEO tool that just tells me what to fix, no manual, no jargon, no learning curve.”
UtilitySEO vs Screaming Frog
An honest comparison, including the things Screaming Frog still does better.
Screaming Frog pricing and features as published at the time of writing. We keep this current, tell us if anything looks out of date.
Who should switch from Screaming Frog, and who shouldn't
Screaming Frog is superb and, at £199 a year with a free tier under 500 URLs, cheaper than us. For deep technical crawls, custom extraction and log-file analysis, it is still the tool we would reach for.
It is also a desktop crawler. You run it, you configure it, and you get raw data back that assumes you already know what matters. Nothing is monitored between crawls.
Switch to UtilitySEO if…
- You want audits that run themselves and track progress over time
- You want issues explained in plain English and ranked by impact
- You want rank tracking, GSC data and AI visibility in the same place
- Nobody on the team wants to babysit a desktop crawl
Stay on Screaming Frog if…
- You need to crawl tens of thousands of URLs with fine-grained control
- Custom extraction, regex rules or log-file analysis are part of your process
- You are technical, happy in the raw data, and £199/yr is the better deal
Honestly, a lot of technical SEOs should use both. We are the monitoring layer, Screaming Frog is the scalpel.
Free 30-second scan.
No signup. No credit card.
Run the same audit Screaming Frog charges for, free. Real Google scores and a ranked fix list in under a minute.
Loved by teams that rank
So much cheaper than my previous software whilst also offering far more insight into my issues and industry keywords. Highly recommended.
UtilitySEO doesn't overwhelm you with useless data. Easy to use and makes tracking my info so much better.
Finally an SEO tool that actually tells me what to fix next instead of dumping a 400-row CSV on me.
Simple pricing
Every tool unlocked on every plan. You only pay for scale, seats, projects and usage.
“So much cheaper than my previous software whilst offering far more insight.”, Matthew, Carbon Noire
Free Trial
Full Enterprise-level access for 30 days. No card required.
- ✓Everything in Enterprise, unlocked
- ✓Unlimited projects, keywords & scans
- ✓All multi-model AI audits
- ✓Brand tracking across ChatGPT, Claude, Perplexity & Grok
- ✓No credit card needed
- ✓Upgrade any time
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Entrepreneur
For solo founders and consultants running a handful of sites.
Save £176 a year
- ✓1 seat (solo)
- ✓3 projects
- ✓Track up to 250 keywords
- ✓5 competitors tracked
- ✓50 site scans per day (up to 200 pages each)
- ✓Brand tracking: ChatGPT, Claude, Perplexity, Grok
- ✓Multi-model AI audits
- ✓5 content-score AI checks per month
- ✓AI blog & full-post generator
No contract · Cancel anytime
Enterprise
Unlimited everything, unlimited seats, and white-label. Built for agencies.
Save £298 a year
- ✓Unlimited seats & team members
- ✓Unlimited projects
- ✓Unlimited keyword tracking
- ✓Unlimited competitors tracked
- ✓Unlimited site scans (up to 200 pages each)
- ✓Brand tracking across all AI models
- ✓Multi-model AI audits
- ✓Unlimited content-score AI checks
- ✓AI blog generator with extended API limits
- ✓White-label reporting
No contract · Cancel anytime
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