Integrations
Run scans from your own software.
Hear when things change.
A project API key lets your software start a site or page scan and read what our crawler found. Webhooks tell your system when a scan finishes, a ranking moves and more.
On every plan. Scans use your plan's normal allowance.
What the API returns
The full scan, as data.
Health score
The score and grade, with what changed since the last scan.
Every issue
With the pages it is on and its fix guide, in English, German or Dutch.
SEO fix guidesPage speed
Speed results for the pages scanned.
AI crawler access
Which crawlers robots.txt lets in, including GPTBot, ClaudeBot and PerplexityBot, with the deciding line.
Sitemap and spam checks
The sitemap check and Google's spam policies.
Links and structured data
Internal links and the structured data found.
Webhooks
Signed, retried and logged.
Choose the events
Scan finished or failed, big ranking moves, new or lost links, competitor and AI visibility changes, and more.
Signed messages
Every message is signed so your system can check it came from us.
Retries and a log
Retried after 1, 5 and 30 minutes, with Send test and the last 25 deliveries.
API and webhooks questions
Yes. With a project API key you can start a site or page scan and read the health score, issues, page speed, AI crawler access, sitemap and structured data. See the site audit
No. The API covers scans of the project only, with no account, Search Console, GA4 or Ads data.
There are no scheduled scans in the API itself, so your software calls it on its own schedule.
It is on every plan, and in the 14-day free trial. Plans start from £39 a month, you can try Minimum free for 14 days with no card, and Enterprise, at £99 a month, has everything with no limits (fair use). Compare the plans
More of what UtilitySEO does
- Site audit
- Keyword tracking
- AI insights
- Competitor tracking
- Growth plan
- AI visibility
- AI blog writer
- AI content tools
- Ask your SEO data
- Local SEO
- Link building
- Google Analytics reports
- Google Ads reports
- Reports and alerts
- YouTube writer
- Listing optimiser
- Integrations
- Claude and ChatGPT connector
- Refer a friend
- Free SEO Academy
- Help centre
Build on UtilitySEO.
Create an API key in project settings. 14 days free, no card.